• You need well-researched and authoritative original content that fulfils user intent.
  
• You are looking for creative writing services for your blog, e-book, whitepaper, case studies, listicles, and other creative collaterals.
  
• You want your target audience to find you at the top of organic search engine results through content that's both user-friendly and search engine-friendly.
• You wish to build trust with your target audience by consistently producing value-laden original content about your products/services and your insights/expertise.

• Go over the content brief and fill gaps in terms of audience needs and what competitors are missing out on, with the intent of finding new angles to a story.
• Conduct extensive online research that taps into SME insights, social listening trends, product demos and other relevant information about the brand/topic.
• Carry out keyword research using SEMRush and build a database of keywords, both short-tail and long-tail, with varying search volumes, to incorporate naturally into the content to increase organic search visibility.
• Write original content that meets the readability standards of the target audience while meeting high-level SEO guidelines with optimised title tags, headers, meta-descriptions and alt text.
• Build creatives to accompany the content using Canva.
• Write social media captions and lead text for the piece.
• Assist in ideating content buckets and content pillars based on keyword research for other pieces.

My inbox is always open, so if you want me to write for you (or would like a glimpse of samples of my ghostwritten content), send me a message using the form below.